All businesses, no matter what they make or sell, should recognize the power and financial value of good design. Obviously, there are many different types of design: graphic, brand, packaging, product, process, interior, interaction/user experienc...
Tag: designthinking
Design Thinking und Human Centered Design schoen erklaert | Spreeblick-Interview mit Philipp Sch??fer (IDEO)
via youtube.com
Watch this excellent short documentary on Designing The New Businesses
Design and business can no longer be thought of as distinct activities with individual goals. Design the New Business is a film dedicated to investigating how designers and businesspeople are working together in new ways to solve the wicked proble...
Reframing Strategy as Story by Tony Golsby Smith
Tony Golsby Smith on Reframing Strategy as Story from Second Road Pty Ltd on Vimeo. To thrive in a time of unprecedented complexity and change business leaders are recognising they need to adopt a different kind of skill-set, one that resides in t...
Is Design Thinking Dead? Hell No | fastcodesign.com
by Grant McCracken Bruce Nussbaum may have delivered his eulogy, but design thinking--in its best forms--still has a lot to offer. Recently, Bruce Nussbaum rang the bell on design thinking and told us he is moving on. I was surprised at this. Nuss...
Design Thinking Is A Failed Experiment. So What’s Next? | Co. Design
Bruce Nussbaum, one of Design Thinking's biggest advocates, is moving on to something new. Here, he begins defining "Creative Quotient." The decade of Design Thinking is ending and I, for one, am moving on to another conceptual framework: Creative...
David Kelley on Designing Curious Employees | Fast Company
Design thinking is a process of empathizing with the end user. Its principal guru is David Kelley, founder of IDEO and the Hasso Plattner Institute of Design at Stanford (otherwise known as the d.school), who takes a similar approach to managing p...
