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Dr Jochen Schweitzer || Berlin – Sydney

Tag: designthinking

Welcome to the Era of Design – Forbes

Posted on May 8, 2012March 15, 2013 by Jochen Schweitzer

All businesses, no matter what they make or sell, should recognize the power and financial value of good design. Obviously, there are many different types of design: graphic, brand, packaging, product, process, interior, interaction/user experienc...

Tagged designthinking

Design Thinking und Human Centered Design schoen erklaert | Spreeblick-Interview mit Philipp Sch??fer (IDEO)

Posted on April 10, 2012March 15, 2013 by Jochen Schweitzer

via youtube.com

Tagged designthinking, ideo

Watch this excellent short documentary on Designing The New Businesses

Posted on March 11, 2012March 15, 2013 by Jochen Schweitzer

Design and business can no longer be thought of as distinct activities with individual goals. Design the New Business is a film dedicated to investigating how designers and businesspeople are working together in new ways to solve the wicked proble...

Tagged business, designthinking, entrepreneurship, productdesign

Reframing Strategy as Story by Tony Golsby Smith

Posted on February 3, 2012March 15, 2013 by Jochen Schweitzer

Tony Golsby Smith on Reframing Strategy as Story from Second Road Pty Ltd on Vimeo. To thrive in a time of unprecedented complexity and change business leaders are recognising they need to adopt a different kind of skill-set, one that resides in t...

Tagged designthinking, storytelling, strategy

Is Design Thinking Dead? Hell No | fastcodesign.com

Posted on January 11, 2012March 15, 2013 by Jochen Schweitzer

by Grant McCracken Bruce Nussbaum may have delivered his eulogy, but design thinking--in its best forms--still has a lot to offer. Recently, Bruce Nussbaum rang the bell on design thinking and told us he is moving on. I was surprised at this. Nuss...

Tagged designthinking

Design Thinking Is A Failed Experiment. So What’s Next? | Co. Design

Posted on July 17, 2011March 15, 2013 by Jochen Schweitzer

Bruce Nussbaum, one of Design Thinking's biggest advocates, is moving on to something new. Here, he begins defining "Creative Quotient." The decade of Design Thinking is ending and I, for one, am moving on to another conceptual framework: Creative...

Tagged designthinking

David Kelley on Designing Curious Employees | Fast Company

Posted on June 26, 2011March 15, 2013 by Jochen Schweitzer

Design thinking is a process of empathizing with the end user. Its principal guru is David Kelley, founder of IDEO and the Hasso Plattner Institute of Design at Stanford (otherwise known as the d.school), who takes a similar approach to managing p...

Tagged designthinking, ideas, leadership

Interview with David Kelley

Posted on April 26, 2011March 15, 2013 by Jochen Schweitzer

via youtube.com

Tagged designthinking, hpi

How Can We Fix the Problems of Design Thinking? | Design Sojourn

Posted on April 4, 2011March 15, 2013 by Jochen Schweitzer

via designsojourn.com This article has actually been sitting as a draft for a few months now. I knew I wanted to write a follow up to the popular (49 comments at the time of writing!) Design Thinking is Killing Creativity, however I held off, as I...

Tagged designthinking

Design Thinking is Killing Creativity | Design Sojourn

Posted on April 4, 2011March 15, 2013 by Jochen Schweitzer

You might have probably heard everyone???s jaw drop after I mentioned this on Twitter over the weekend. A fellow designer and I were discussing this in detail and jointly came to this disappointing conclusion. It was quite a significant conclusion a...

Tagged designthinking

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